Notes on building AI that ships.
Practical writing on building and shipping AI systems: the data underneath, the agents and RAG on top, the automation that runs it, the stores and sites it powers, and the search visibility that gets it found. What we learn building for clients, written down.
The range is deliberate, because we build the whole stack, not one slice of it. Some pieces cover AI search visibility (GEO), and they are structured the way we structure client content, with the answer first so assistants can quote them. The rest is simply what it takes to get data pipelines, agents, automation, and storefronts to production.
Shopify developer, freelancer, or agency: who to hire
Who should build your Shopify store depends less on the hourly rate than on who owns and runs it after launch. A plain comparison, written by an agency.
AI agency vs freelancer vs in-house: which to hire
For AI work the choice turns less on the rate than on what happens when the person who built the system is unavailable. A comparison for smaller businesses.
Questions to ask before hiring an AI agency
Most checklists list the questions. This one says what a good answer and a bad answer sound like, and gives the answers we would give ourselves.
Building something with AI?
From data pipelines to agents to storefronts, we build AI systems and ship them to production. Tell us what's broken.